After serving the Swansea community for decades under the Amcal brand, this business decided on a healthy sea change to Swansea Wholelife Pharmacy & Healthfoods. Passionate about all things health and well-being, they remain a full service chemist too. We were approached to assist with brand transition planning and strategy, an activation plan for the new brand, digital media setup, and social media plan and strategy. They were so happy with our work and plans, they signed on for an outsourcing package and allowed us to run their social media posting and advertising for over 12 months. We also helped to promote the launch of their new-look store in late 2019, which was a huge success. They’re now under the marketing department of their head office, and continuing to provide healthy living alternatives to the Swansea community.